Online Reputation Management
Online Reputation Management (ORM) is the process of monitoring, influencing, and improving how a brand or individual is perceived online. It involves managing reviews, responding to feedback, handling negative comments, promoting positive content, and building trust across digital platforms to protect and strengthen brand credibility.
Monitoring & Tracking
Track brand mentions across search engines, social media, and review platforms
Monitor customer reviews, ratings, and feedback regularly
Identify negative comments or issues in real time
Analyze sentiment and public perception of the brand
Use monitoring tools to stay informed and respond quickly
Review & Feedback Management
Collect and monitor customer reviews across all platforms
Respond professionally and promptly to feedback
Address negative reviews with solutions and empathy
Encourage positive reviews from satisfied customers
Use feedback to improve products, services, and brand trust
Negative Content Handling
Identify negative content quickly through monitoring tools
Respond calmly, professionally, and transparently
Resolve issues by offering clear solutions or support
Prevent escalation by handling complaints privately when needed
Reduce impact by promoting positive and accurate content
Positive Content Promotion
Encourage and showcase positive customer reviews and testimonials
Share success stories, case studies, and achievements
Create and distribute high-quality, value-driven content
Amplify positive mentions through social media and PR
Strengthen brand trust by highlighting credibility and expertise
Analysis & Reputation Improvement
Analyze reviews, ratings, and customer sentiment trends
Measure brand perception across platforms
Identify recurring issues and improvement opportunities
Implement changes to enhance customer experience
Track progress to ensure continuous reputation growth
